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Apple kicks off iPhone 15 sale in India, mile-long queues greet Mumbai and Delhi stores

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Sushim Mukul
Sushim MukulSep 22, 2023 | 12:06

Apple kicks off iPhone 15 sale in India, mile-long queues greet Mumbai and Delhi stores

Apple initiated preorders for the iPhone 15 series in India and 40 other countries on September 15. Photo: ANI

The iPhone 15 series made its debut on store shelves this morning, drawing long lines of excited iPhone enthusiasts eager to get their hands on the latest Apple offerings: the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max.

According to ANI, many customers had been waiting since 3 AM, well before dawn, outside Apple stores in Mumbai's Bandra Kurla Complex and New Delhi's Select CITYWALK.

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The official sale of the new iPhones did not commence until 8 am.

Early birds catch the new iPhone 15

Delhi store

  • In Delhi's Select CITYWALK, one of India's two Apple Stores, eager buyers formed long queues as early as 4 AM, with lines extending to the outer parts of the mall.
  • Rahul, the first customer at the Apple Store in Select CITYWALK Mall in Saket, shared his excitement, stating, "It was a fantastic experience. I had been in line since 4 am and finally purchased the phone. I wanted to get the iPhone 15 Pro Max, and I wanted it before everyone else," he added in an interview with ANI.

Mumbai store

  • Similar scenes unfolded at India's first Apple store in the Bandra Kurla Complex in Mumbai, with multiple queues forming outside the store.
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  • Aan, who flew in from Ahmedabad to Mumbai, told ANI, "I arrived yesterday and was at the store at 5-6 o'clock. A few months ago, I was at the store opening, where I was fortunate enough to meet Tim Cook for the second time."
  • Customers who pre-ordered are receiving their new iPhones instantly, according to an X user.

In addition to the iPhone 15 series launch, the latest Apple Watch Series and AirPods Pro with USB-C functionality are also available for sale today. The Apple Watch Series 9 starts at Rs 41,900, appealing to those seeking both style and functionality. For budget-conscious buyers, the Apple Watch SE (2nd gen) is available at a reasonable Rs 29,900.

Lineup and pricing

Here's a glimpse of the pricing for the iPhone 15 series in India:

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  • iPhone 15 (128 GB): Rs 79,900
  • iPhone 15 Plus (128 GB): Rs 89,900
  • iPhone 15 Pro (128 GB): Rs 1,34,900
  • iPhone 15 Pro Max (256 GB): Rs 1,59,900

Customers using HDFC Bank Cards to purchase the iPhone 15 Pro and Pro Max can enjoy an instant discount of Rs 6,000. Meanwhile, the non-Pro models, iPhone 15 and 15 Plus, come with a cashback of Rs 5,000 when using the same card. These discounts also apply to older iPhone models, albeit with lower discounts.

Last updated: September 22, 2023 | 12:06
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