Life/Style

&lt;p id=&quot;p_1&quot;&gt;&lt;iframe src=&quot;https://www.youtube.com/embed/33nl_KJT17w&quot; width=&quot;863&quot; height=&quot;483&quot; frameborder=&quot;0&quot; allowfullscreen=&quot;true&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;&lt;p id=&quot;p_2&quot;&gt;A new ad created by leading ad agency Ogilvy and Mather for the IHIF shows various Hindu deities preparing to ride on their chosen vehicles.&lt;/p&gt;&lt;p id=&quot;p_3&quot;&gt;However, in a twist, the gods and goddesses are shown putting on their crowns - to depict a helmet - just before ride off to save some innocent soul on their trusty steeds. On YouTube, the ad titled, &quot;What Gods wear before they ride&quot; comes with the description, &quot;Hindu Gods have their own distinctive vehicles. The elephant-headed Lord Ganesha's vehicle is a mouse, Ma Durga's is a lion and the venerable Vishnu rides an eagle. What is common to them is that they all wear headgear before they ride&quot;.&lt;/p&gt;&lt;p id=&quot;p_4&quot;&gt;Read more &lt;span style=&quot;color: #0000ff;&quot;&gt;&lt;a style=&quot;color: #0000ff;&quot;  rel='nofollow' href=&quot;http://indiatoday.intoday.in/story/what-gods-wear-before-they-ride/1/429239.html&quot; target=&quot;_blank&quot;&gt;here&lt;/a&gt;&lt;/span&gt;.&amp;nbsp;&lt;/p&gt;

[Viral] Even Hindu gods wear helmet for protection?

The Indian Head Injury Foundation seems to have its heart in the right place. But does the ad do justice?