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Beer lovers alert: This might be the best billboard in the world

DailyBiteApril 16, 2015 | 13:37 IST

 
 
 

If you thought Coke Zero's drinkable billboard was impressive, Carlsberg would like to serve you some outdoor advertising with a bit more kick. The Danish brewer, with help from ad agency Fold7 and design company Mission Media, unveiled a beer-dispensing billboard at The Old Truman Brewery on Brick Lane in London. The billboard was emblazoned with the headline, "Probably the best poster in the world." The brand was on hand to monitor the drinkers, making sure no one was under 18.

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Last updated: April 16, 2015 | 13:37
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