Air India has just launched new uniforms for cabin crew and pilot uniforms in collaboration with renowned Indian fashion designer Manish Malhotra.
The crew will be donning Indian ethnic sarees and sherwanis, while pilots will wear specially designed suits.
What
- Air India unveiled fresh uniform designs for their cabin and pilot crews through a collaboration with renowned fashion designer Manish Malhotra on Tuesday (December 12).
- The announcement was made through a special video featuring Manish Malhotra on Air India's official social media handles.
- Over 10,000 frontline Air India employees, including cabin and cockpit crews, ground staff, and security personnel, will sport these new uniforms.
- This move reflects Air India's commitment to its evolving global brand identity as part of its ongoing modernization initiative. The airline anticipates implementing the updated uniforms for its staff by the close of 2023.
The new uniforms
- The new cabin crew uniform features Indian traditional sarees for air hostesses and Sherwanis for the air hosts.
- The colour scheme for their uniforms primarily includes red, aubergine, and gold, representing the confident, vibrant new India, as stated in Air India’s social media announcement.
- Additionally, the announcement video introduced specially designed pilot uniforms including blazers, trousers, caps, shirts, ties, and tie-pins.