Life/Style

The Granfluencers on Instagram giving a run for money to Millennials and Gen-Z

Sweta GuptaJuly 15, 2023 | 18:00 IST

In a digital landscape predominantly dominated by youth, a bold and inspiring group of trendsetters is revolutionizing the game, redefining the essence of style at any age.

These wise and witty seniors fearlessly stride into the Gen-Z-dominated digital universe, effortlessly embracing their roles as Instagram influencers.

Bid farewell to the stereotypical images of retirees spending their days in rocking chairs, as these vibrant individuals are rewriting the script one Instagram post at a time.

From sassy style icons to tech-savvy grandmas and grandpas, these silver-haired superstars prove that age is merely a number, and it's never too late to rock the virtual runway.

Meet these top 6 Instagram Oldie- Influencers

Dinesh Mohan: Redefining modeling at 64

Who says modeling is reserved solely for the young? Dinesh Mohan, a remarkable inspiration, underwent a transformative journey from being bedridden and weighing 130 kilograms a mere decade ago. In 2016, he embarked on a flourishing modeling career that continues to thrive today.

Dinesh Mohan says "I never compare the two eras. I never talk about jab main jawan tha  ya humare dino me….. (when I was young or in my times….) these words are not a part of my lingo."

"It was a mirror selfie that I posted on Facebook in 2016. I had no idea that there's something called as 'mirror selfie.' 

With an impressive following of over 322k, Dinesh Mohan's Instagram presence serves as the ultimate inspiration for countless young individuals seeking to break free from societal norms.

Explore the world of @Dinesh.Mohan.58, where dreams come true and age becomes irrelevant in the pursuit of passion and self-expression!

Sheela Bajaj: The Crochet Queen at 79

Get ready to be captivated by a wave of nostalgia and handmade wonders as you meet Sheela Bajaj, the adorable grandma behind Caught Craft Handed. Together with her granddaughter, Yukti, they create an online store featuring Sheela's crochet knit works.


This online store Caught Craft Handed features 79-year-old Sheela Bajaj and her crochet knit works. The page is run by Yukti her granddaughter who helps curate posts on the social media page.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by @caughtcrafthanded


This all started during lockdown when Sheela used to make something new out of her granddaughter's old clothes.

"Initially she was camera shy. But gradually she got really excited about reels, posts and comments I used to show her," said Yukti.

Although Sheela grandma doesn't know how to use Instagram, because of her page she is now familiar with the digital platform and proudly says, "Humara instagram page hai aap zaroor dekhna." (We have our Instagram page, do visit)

If you're yearning to relive the cozy memories of your childhood, look no further than this magical duo. With an impressive following of 65.7k, they weave a tapestry of love through their handcrafted treasures - from charming sweaters and accessories to whimsical earrings, pouches, potli bags, socks, gloves, and even delightful home decor pieces. 

Prepare to be @CaughtCraftHanded, where every creation is infused with grandmotherly affection and brings a touch of joy to your heart!

MotherWithSign: Timeless wisdom from a desi mom at 67

Prepare to be tickled by a treasure trove of timeless wisdom, sprinkled with a dash of desi flair!

MotherWithSign, a delightful mama at 67, shares hilariously relatable cardboard signs that embody the unsolicited advice and heartfelt emotions every desi mom has imparted throughout the ages.

With a whopping 129k followers and counting, her page is the ultimate blend of wit, humor, and the warm fuzzies that only a desi mom can bring.

This was her son's Pranav idea that let her explore the virtual world.

Get ready to laugh, nod in agreement, and maybe even shed a tear or two as with @MotherWithSign, where every post is a precious gem from the treasure trove of maternal brilliance!

Mr & Mrs Verma: Seventy-something fashion power couple

Prepare to have your fashion game shaken up by the ultimate power couple in their fabulous seventies, Yashpal Singh and Shanta Verma! Introduced to Instagram by their granddaughter during lockdown, Mr and Mrs Verma have been showcasing their style and winning the hearts of young fashionistas.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by @mr._and_mrs._verma

Introduced to Instagram by her granddaughter during lockdown, Mr and Mrs Verma have been hooked to it ever since showing off their fashion skils all over.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by @mr._and_mrs._verma

 
With 76k followers and counting, this dynamic duo defines what it means to be perfect in every way. From keeping up with the latest viral trends to rocking the most stylish threads, they are the epitome of couple goals that will make your heart skip a beat. 

In the glamorous world of @Mr._and_Mrs._Verma, age is just a number and fashion knows no boundaries!

Manjri Varde: Artistic powerhouse at 68

Immerse yourself in the colorful world of artistic powerhouse Manjri Varde, a 68-year-old influencer who weaves dreams with paintbrushes. Her stunning array of abstract, traditional, and divine artworks will leave you in awe.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Manjri Varde (@manjrivarde)

But that's not all! She has taken her creativity to new heights by owning her very own clothing label that celebrates wearable art. Brace yourself for calligraphies dancing alongside poetic chants and verses, transforming fashion into a canvas of expression. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Manjri Varde (@manjrivarde)

She also posts reels with her daughter-in-law, actor Sameera Reddy, making humour content on saas-bahu duo.

Followers count upto 144k, Varde eagerly follows her artistic journey. Don't miss out on the visual feast that awaits at @ManjriVarde, where art comes alive in vibrant hues and the boundaries of creativity know no limits!

Seema Anand: Embracing pleasure and sex education at 62

Prepare to explore pleasure and break down taboos with Seema Anand, a fearless 62-year-old advocate of sex education.

In a country where sex still lingers in the shadows, Seema's social media page provides a vibrant and informative platform to embrace intimacy, self-pleasure, and open dialogue.

 

With a staggering following of 896k, her page is a delightful mix of fun and informative reels that will leave you both entertained and enlightened.

Say hello to a step in the right direction as we celebrate the empowering storytelling of @SeemaAnandStorytelling, where pleasure is embraced, and education becomes a delightful adventure!

 

They surely are giving 'youth' a run for their hashtags!

Which one's your favourite?

Last updated: July 15, 2023 | 18:00
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